Google Maps are grouped in Google Possum algorithm update
Google Possum algorithm update for Google Maps that are grouped to check the locations. Generally, there are two studies, which look out on the same path, they are grouped or second very near exact destination. This to provide non-duplicated and more relevant results. Even two activities that have the same website, same phone number or the same name then it may be subject and be grouped.
Search results obtained change frequently
The results do not change only according to the country or the city from where you look, but even if you move from one part of the city. This is to allow users to find closer results, given that these searches are increasingly being made in mobility.
Be well positioned in the organic search does not mean being better positioned in Google Local
Already it was important to pay attention to the reviews and the inbound links to the Google Local profile. Similarly, until last month was unlikely to be seen in a different city from the one in which they operated. We made their mistress geolocation, even leaving aside the popularity of a website or content. At least in regard to the very first pages of the engine.
Now Google Possum algorithm updated and looks different. If you look, for example, a “keyword in location“, you will see more and more easily keywords also of the province and not only the city of location.
Search results are more accurate and variations count again
Creating ad hoc additional pages for each keyword (something many years ago). Now and for some years Google is considered much less this kind of variations. The importance never forgets and also use variants, but it was to provide the most complete and most interesting content (such as inbound links) for your main keyword.
Now it does not change much, Google is always to have a resource, optimised for the keyword of the tip. You just going to pay much more attention to variations within the text and incoming links and the alt, in the title, the names of the images and attachments, and so on.
We always noticed less frequently “Did you mean …” Google. When we make a mistake typing, the checker takes to correct ourselves less and less frequently.